Always Improving

Breaking the Cycle of Failure Avoidance
Breaking the Cycle of Failure Avoidance
on November 2, 2021

Coach Alex Nichols talks about the failure avoidance cycle, and how we can break out of it.


Reconsidering Your Time off After a Season of Running
Reconsidering Your Time off After a Season of Running
on October 5, 2021

Coach Alex Nichols talks about the importance of time off after a big race or training block, and how it should vary based upon a runner’s specific needs.


The Run Commute
The Run Commute
on September 6, 2021

Coach Alex Nichols writes about how run commuting can help balance our run training with the rest of our lives.


How to Choose a Long Run Effort
How to Choose a Long Run Effort
on August 3, 2021

Alex Nichols describes the benefits of two types of long-run training: time-on-feet long runs and high-quality long runs.


Race-Day Strategy: Run Your Own Race
Race-Day Strategy: Run Your Own Race
on July 6, 2021

Alex Nichols, ultrarunner and coach, reflects on how he could have used a better race strategy at the 2021 Western States 100.



Getting Out of the Door When You Lack Motivation
Getting Out of the Door When You Lack Motivation
on May 31, 2021

Coach Alex Nichols shares tips for getting out the door to run when motivation is lacking.


Eat on the Run: Adapting Running Nutrition to Your Needs
Eat on the Run: Adapting Running Nutrition to Your Needs
on May 4, 2021

How to adapt running nutrition principles to your individualized needs.


How to Use Time Trials in Your Run Training
How to Use Time Trials in Your Run Training
on April 6, 2021

Why and how to use time trials as part of your run training.


Learning From Disappointment
Learning From Disappointment
on March 2, 2021

Coach Alex Nichols looks at what we can learn from a disappointing race.


The Advantages of Training on Flat Terrain
The Advantages of Training on Flat Terrain
on February 2, 2021

Coach Alex Nichols on the importance of flat training in trail running and ultrarunning.