Atayne Earth Week Contest on iRunFar.com

We’re excited to announce that Atayne is sponsoring an Earth Week contest here on iRunFar.com. We’ve previously written about Atanye […]

By on April 20, 2009 | 53 comments

Atayne performance shirtsWe’re excited to announce that Atayne is sponsoring an Earth Week contest here on iRunFar.com. We’ve previously written about Atanye and their sweet POV shirts. As for performance, Bryon just ran 125 miles across the Sahara in five days in his green Atayne 4Rs shirt (pictured below) and it smelled a whole lot better than him when he finished. Of course, it would have been nice if the many water bottles Bryon used during the race could have been saved, as all of Atayne’s shirts are made from recycled plastic bottles! Anyway, keep reading if you’re interested in winning one of 5 $50 Atayne gift certificates!

Atayne in Morocco – photo by George Velasco

Besides minimizing the environmental impact of its shirts, Atayne has some innovative approaches for greening the running community. One of our favorites is the “trash run,” which is a run during which one collects trash. Atayne has coordinated trash runs at some races, but also encourages individuals to collect trash on their runs. (Read about Atayne and trash runs) With this in mind, we thought it fitting to make Atayne Earth Week contest entry contingent upon committing to a trash run. Therefore, all you need to do to enter the contest is to leave a comment and include the message “I will run for trash.” You’ll be on the honor system for actually following through with your commitment. We’ll draw names at 8 p.m. EDT on Arbor Day (Friday, April 24). Feel free to tell your friends about the idea of cleaning up where they run AND the chance to win a $50 gift certificate from Atayne!

If you want to jump the gun and pick up an Atayne shirt now, enter the code – friendirunfar – in the Coupon Code/Promotional Code Field when you check out. If you do, you’ll get free shipping.

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Bryon Powell

Bryon Powell is the Editor-in-Chief of iRunFar. He’s been writing about trail running, ultrarunning, and running gear for 15 years. Aside from iRunFar, he’s authored the books Relentless Forward Progress: A Guide to Running Ultramarathons and Where the Road Ends: A Guide to Trail Running, been a contributing editor at Trail Runner magazine, written for publications including Outside, Sierra, and Running Times, and coached ultrarunners of all abilities. Based in Silverton, Colorado, Bryon is an avid trail runner and ultrarunner who competes in events from the Hardrock 100 Mile just out his front door to races long and short around the world, that is, when he’s not fly fishing or tending to his garden.